Privacy Policy

1. Introduction

The Mile Markers ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services.

2. Information We Collect

Information You Provide

• Account information (name, email address, password)
• Child information you choose to add (name, birth date, gender)
• Journal entries and notes you create
• Growth tracking data you input
• Payment information (processed securely by Stripe)

Automatically Collected Information

• Usage data (pages visited, features used, time spent)
• Device information (browser type, operating system)
• IP address and approximate location
• Cookies and similar technologies

3. How We Use Your Information

• To provide and maintain our services
• To personalize your experience (age-specific tips, transition alerts)
• To process payments and prevent fraud
• To send you important updates and notifications
• To improve our website and develop new features
• To comply with legal obligations

4. How We Share Your Information

We never sell your personal information. We only share data with:

• Service Providers: Clerk (authentication), Vercel (hosting), Stripe (payments), ConvertKit (emails), Google Analytics (usage stats)
• Legal Requirements: When required by law or to protect our rights
• Business Transfers: In the event of a merger or acquisition

5. Your Rights Under UK GDPR

You have the right to:

• Access: Request a copy of your personal data
• Rectification: Correct inaccurate or incomplete data
• Erasure: Request deletion of your data
• Restrict Processing: Limit how we use your data
• Data Portability: Receive your data in a portable format
• Object: Object to certain uses of your data
• Withdraw Consent: Withdraw consent at any time

To exercise these rights, contact us at privacy@themilemarkers.co.uk

6. Data Security

We use industry-standard security measures including encryption, secure authentication, and regular security audits. However, no method of transmission over the internet is 100% secure.

7. Children\'s Privacy

Our service is designed for parents and guardians. We do not knowingly collect personal information from children under 13. The child data you enter is controlled by you as the parent/guardian.

8. Data Retention

We retain your data for as long as your account is active or as needed to provide services. After account deletion, we retain some data for legal and security purposes for up to 90 days.

9. Cookies

We use essential cookies for authentication and site functionality. Analytics cookies help us understand usage patterns. You can control cookies through your browser settings.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes via email or prominent notice on our website.

11. Contact Us

For privacy questions or to exercise your rights: